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Events Are Under Pressure – Findings from a B2B Events Survey

June 16, 2025

Attendee preferences for B2B events continue to evolve following the increased digitization brought forth by the COVID-19 pandemic.

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Tags: digitization, personalization, b2b, demand, economic, content, satisfaction, event, creation, climate, attendance, customization, political
Category: Business Readings
Topics: sales and marketing, E-commerce, AI, digitalization, and information technology, Corporate strategy

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Events Are Under Pressure – Findings from a B2B Events Survey

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