ISBM Academic Newsletter, Volume 11, Issue 2

In this Issue:  - ISBM’s B2B Academic Conference and PhD Camp for Research in B2B Markets - Feature: Choosing and Managing B2B Marketing Metrics (Andrew Petersen) - From the Membership: Next Members Meeting Customer Engagement as a Differential in B2B Growth and Profitability (Lynn Yanyo) - IPSS Update: Fall Lineup - 2018 Dissertation Support Award Competition Announcement

The following material is restricted to registered academic and ISBM Member Company users. Please login or register to continue or learn more about becoming an ISBM member company.

Share: "ISBM Academic Newsletter, Volume 11, Issue 2" with your followers.

Share on facebook
Share on twitter
Share on linkedin
Share on email