Research

Our network of world-class academics is driven to conduct research that advances the theory and practice of B2B marketing. Combined, we’ve published thousands of B2B studies that have been leveraged by businesses throughout the world to drive organic growth.

IPSS

The ISBM PhD Seminar Series (IPSS) offers PhD level seminars in B2B marketing. These seminars, delivered electronically by some of the world’s leading scholars, provide access to leading developments and methods necessary to doctoral students worldwide.

Conferences

The ISBM Biennial Conference focuses on the most pressing B2B issues and offers interaction amongst the world’s leading B2B researchers. The Biennial Conference is preceded by the PhD Camp, which provides budding B2B researchers guidance and feedback on research ideas.

B2B Pulse

B2B Pulse is THE global portal to B2B knowledge and B2B best practices. B2B Pulse bridges the B2B academic community and business practice, connecting academics to important business problems and best practices, and connecting practitioners to new knowledge and research insight.