Call for Nominations  

Penn State’s Institute for the Study of Business Markets is sponsoring its 11^th Ph.D. Camp for Research in Business-to-Business Markets.

The Camp is designed to educate students about research opportunities in the B-to-B realm, to introduce students to the network of B-to-B students and scholars, and to help cultivate relationships among those researchers. The Camp enables students to interact with prominent faculty and young, promising scholars, get acquainted with research topics and issues in business-to-business strategy, marketing, and management.

Camp counselors will offer insights on topics such as, but not limited to:

• Making a compelling case for your research and its contributions
• Developing and nurturing important academic relationships
• Obtaining data creatively
• Building a career while dealing with life’s unexpected twists
• Camp participants will also get feedback on their own early-stage research ideas!

Campers are also encouraged to attend the ISBM Academic Conference, which offers additional opportunity to network with B-to-B scholars and learn about research-in-progress, research methods, and other important topics.

ISBM Academic Conference  – June 24 & 25, 2026

ELIGIBILITY & SELECTION CRITERIA

The Camp is open to all doctoral students, but it is  particularly targeted to students in their first three (3) years of study.  The Camp is designed for students who are interested in pursuing research in B-to-B marketing or management. There are no geographic or field restrictions; students studying marketing, strategy, management, R&D management, information systems, business logistics/supply chain management and others will find the Camp attractive and beneficial.

who have completed at least one year of doctoral studies and have interest in pursuing work in B-to-B marketing or management. There are no geographic or field restrictions; students studying marketing, strategy, management, R&D management, information systems, business logistics/supply chain management and others will find the Camp attractive and beneficial.

Each university can submit up to 2 student nominations. E-mail nominations to Lisa Scheer (Scheer@missouri.edu) by (deadline TBD). For each nomination, attach a single file (Word, pdf) bearing the applicant’s name as the file name that contains:

1. Student’s Vita

2. Faculty Recommendation Letter
   This is used to verify the motivation and ability of the student, along with the student’s interest in the domain of B-to-B.

3. Student’s Early-Stage Research Idea

The Camp features small-group Research Workshops in which students share ideas and get feedback from researchers. Students accepted for the Camp may be invited to share their proposed research idea during a Research Workshop.

Applicants must submit an early-stage B-to-B research idea. Students benefit most from submitting: (1) a new research project prior to initial data collection or (2) an ongoing project for which additional future data collection is planned. Applicants alternatively may submit (3) a research question/issue of interest for brainstorming. Although not essential, applicants may consider ISBM’s Research Priorities (https://isbm.org/research-priorities/), which opens opportunities for future funding or competition proposals.

Applicants should provide a summary of the proposed research idea consisting of (a) maximum 1000-word text description, (b) an illustrative diagram or figure, and (c) maximum 1 page of references.