ISBM

OUR MEMBERS TELL US THAT THEY GET ENORMOUS VALUE FROM OUR EVENTS AND COURSES

ISBM events are designed to deliver relevant, timely content in an intimate, non-commercial environment, ideal for connecting with world-renowned thought leaders and creating long-standing friendships with other B2B practitioners.

Current Events

Segmenting B2B Markets

Feb 25-26, 2020
Pittsburgh, PA

Value Proposition Development

Feb 25-26, 2020
Pittsburgh, PA

Channel Strategy and Routes to Market

Feb 25-26, 2020
Pittsburgh, PA

Moving Beyond Products: Creating High Value B2B Solutions

Mar 23-24, 2020
Solon, OH

New Product Blueprinting

Mar 31 - Apr 1, 2020
Atlanta, GA

Sales Leadership and Management

May 4 - 8, 2020
Houston, TX

Competitor Analysis and Market Intelligence

June 16-17, 2020
Philadelphia, PA

Value and Pricing Strategy

June 16-17, 2020
Philadelphia, PA

Winning at New Products

June 16-17, 2020
Philadelphia, PA

2020 ISBM Academic Conference

Aug 19-20, 2020
San Francisco, CA

Voice of the Customer

Oct TBD Chicago
Chicago, IL

PAST EVENTS

Using Account Based Marketing Strategies to Accelerate Key Account Revenue Production

Jan 30, 2020
Online

ISBM Members Meeting – B2B2C

Feb 5-6, 2020
Spartanburg, SC

Becoming An Effective Marketing Leader

Customer Experience Strategy and Journey Mapping

Modern Marketing Strategies and Tactics for Effective Lead Generation

Driving Marketing Excellence and Strategic Insights for B2B

Integrated Marketing Communication in a Digital World

Marketplace Insights

B2B Marketing Foundations

Change Management for Growth

CONFERENCE
PRESENTATIONS

All of our conference materials are available on our private, members-only platform, B2B Pulse.

 

MEMBERS ACCESS

SPEAKERS WANTED!

At the ISBM, we are always looking for subject matter experts, thought leaders and experienced practitioners to speak at our webinars and live events. If you have a case to share, or an interesting point-of-view on a relevant topic, contact us.
CONTACT US