ISBM

OUR MEMBERS TELL US THAT THEY GET ENORMOUS VALUE FROM OUR EVENTS AND COURSES

Institute events are designed to deliver relevant, timely content in an intimate, non-commercial environment, ideal for connecting with world-renowned thought leaders and creating long-standing friendships with other B2B practitioners.

Current Events

Customer Experience Strategy and B2B Best Practices

Jun 13-14, 2018
Pittsburgh, Pennsylvania

Strategic B2B Marketing: Building a Marketing Plan

Jun 13-14, 2018
Pittsburgh, Pennsylvania

AI Within Reach: Demystifying Artificial Intelligence and Making It Work For You

Jun 28, 2018
Online

Capturing Customer Loyalty

Jul 18, 2018
Online

Dynamic Pricing in a Digital World

Jul 2018
Online

2018 ISBM PhD Camp for Research in Business-to-Business Markets

Aug 7 - 8, 2018
MIT, Sloan School of Management, Cambridge, MA

2018 ISBM Academic Conference

Aug 8 - 9, 2018
MIT, Sloan School of Management, Cambridge, MA

August 2018 Members Meeting

Aug 8 - 9, 2018
MIT, Sloan School of Management, Cambridge, MA

Portfolio Management and Selection Bias

Aug 2018
Online

Jam Session: Customer Panels – Chicago

TBD
Gallup Corporation - Chicago, Illinois

The Diagnosis of B2B Growth

Sep 2018
Online

The 5 Obstacles to Converting Value Pricing and Value Selling Capabilities Into Growth and Profit

Oct 2018
Online

PAST EVENTS

Impact of Digital on the Salesforce

May 30, 2018
Online

The Golden Thread – Creating A Customer-Centric Culture

May 22, 2018
Online

Best Practices for Winning Your Best Price

May 15-16, 2018
Pittsburgh, Pennsylvania

Innovation Strategy and Portfolio Management

May 15-16, 2018
Pittsburgh, Pennsylvania

Ohio Buckeye Local Area Networking Event – at Lubrizol

May 15, 2018
Lubrizol, Wickliffe, Ohio

Brand Safety: Protecting Your Brand in the Digital Age

Apr 17, 2018
Online

Listening to the Voice of the Customer

Apr 10 - 11, 2018
Boston, MA

ISBM Members Meeting

Mar 7 - 8, 2018
Penn State Business Building Park Avenue University Park, PA 16802

Local Area Network Event (LANE) Pittsburgh

Feb 1, 2018
WESCO, Pittsburgh

CONFERENCE
PRESENTATIONS

All of our conference materials are available on our private, members-only platform, B2B Pulse.

 

MEMBERS ACCESS

SPEAKERS WANTED!

At the Institute, we are always looking for subject matter experts, thought leaders and experienced practitioners to speak at our webinars and live events. If you have a case to share, or an interesting point-of-view on a relevant topic, contact us.
CONTACT US