ISBM at the Penn State Smeal College of Business – Academic Institute supporting B2B Research. Switch to the ISBM-Corporate website.
B2B buyer preferences continue to shift in favor of suppliers who practice societally “good” business.
Racism has, unfortunately, affected businesses for years. Customers, employees, managers, and CEOs all may find themselves in situations in which racism plays a role. Many companies consider sending their employees to a diversity training. But are these diversity programs effective? This article from Knowledge at Wharton – from 2018, but more current than ever – discusses unconscious bias and ways to combat it.
This article discusses a study that discerns between demographic diversity and cognitive diversity in the context of boardroom composition. It discusses the benefits and drawbacks of both types of diversity for board compositions, and offers recommendations on how to go about recruiting cognitively diverse board members. A key aspect discussed in this article is the difficulty of offering dissenting opinions in discussions in less diverse boards. Cognitive diversity helps to break that pattern.
A report published by McKinsey (in May) on inclusion is highly relevant right now. In this report, McKinsey discusses the business case for inclusion and diversity. This report discussed concrete steps companies should take in order to increase diversity among their talent. In this report, four short case studies are included as well (Citigroup, Pentair, Target, and Lockheed Martin).
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