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Accelerating Customer Acquisition in Industrial Product Channels (John DeSarbo, Rachael Travis)

Speaker(s): John DeSarbo, Rachael Travis
Presentation Date: January 2018
In this webinar, John DeSarbo and Rachael Travis of ZS Associates present the results of a survey among manufacturers and distributors about the most important challenges inhibiting growth for their businesses. They focus on the top challenge: new customer acquisition. 

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