ISBM at the Penn State Smeal College of Business – Academic Institute supporting B2B Research. Switch to the ISBM-Corporate website.

ISBM at the Penn State Smeal College of Business – Academic Institute supporting B2B Research. Switch to 

planning for growth

Marketing Excellence Roundtable – Planning for Growth in 2021 – Marketing Capabilities

Speaker(s): Lynn Yanyo, Rand Mendez, Becky Williams
Presentation Date: July 2020
Replay of the July 30 ISBM Members Marketing Excellence Roundtable meeting. This focus of this MEX is Planning for Growth in 2021 - Marketing Capabilities.

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