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B2B Buyers Outline Their Most Valuable Content Types at Each Stage of the Purchase Journey

May 15, 2023

A recent survey of B2B buyers revealed their preferences for content type, delivery, and timing.

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Tags: sales, value, video, b2b, data, buyer, content, media, analysis, sales funnel, purchase journey, webinar, demonstrations, demos, case studies
Category: Business Readings
Topics: sales and marketing, Digital Marketing, Buying and procurement, Channels and distribution, Sales

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B2B Buyers Outline Their Most Valuable Content Types at Each Stage of the Purchase Journey

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