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How B2B Organizations Can Navigate Fierce Competition

April 16, 2023

By becoming "customer-obsessed," B2B firms can be better oriented for future growth and value creation.

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Tags: value creation, technology, competition, customer, revenue, growth, profit, customer retention, buying experience
Category: Business Readings
Topics: sales and marketing, AI, digitalization, and information technology, Buying and procurement, Corporate strategy, Competition, Organic growth, Sales

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How B2B Organizations Can Navigate Fierce Competition

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